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Wairarapa Times-Age, 4 March 1940, Page 9

The disappearance in England within a few weeks of picture cards from cigarette packets ought to do much to convince the public of the necessity of saving every scrap of paper so that it may be used for pulp, says the “Manchester Guardian.” Obviously if so small a card can help, how much more can wrapping paper and copies of newspapers. The famous London company which buys and sells cards for collectors says that it is still kept busy supplying gaps in their collections. It has never been asked to supply a complete collection for any of 20,000 or so enthusiasts on its books. They prefer to collect their own cards, filling in what they have missed from the firms reservoir, which now contains tens of millions of cards. One would have expected the evacuation of enormous numbers of children to cause a falling-off in the demand, but it shows no sign of slackening. Well-to-do collectors have given up to £2O for an old series sold through the firm. Ten pounds was paid for a series of pre-last war British beauties, and £2O for a set of famous actresses.