THE WESTLAND CENTRAL FACTORY.

Hokitika Guardian, 17 June 1924, Page 1

THE WESTLAND CENTRAL FACTORY.

A PROGRESSIVE CONCERN. Outsido the competitive exhibits at the recent Kokuthai-Koitcrangi winter show, the neat display made by the Westland Cool Storage and Dairy Company caused more than ordinary interest and admiration. It would appear competitive classes for the dairy factories- had been overlooked when making up this year’s schedule. Not to ho denied iho opportunity, however, of giving a public demonstration as tb the merits of his company’s wares, the Aianaging Director (Air H. T. Parry) placed'on view an exhibit which in addition to being an attractive one. contained quite a store of useful information of a very creditable and a pleasing nature also. A few boxes of butter, beautifully finished, were suitably arranged and on top were displayed the Government Grader’s certificates certifying to the April make scoring 93 points. On either side a bold printed' placard described tho Company’s extensive operations in respect to the collecting areas from which cream had been gathered co-operating to the manufacture of tho 487 boxes of superfine butter manufactured that month. The districts mentioned included Tercmakati, Kumara, Chesterfield, Araliura, Kokatalii, Koiterangi, Hokitika, Mananui, Huatapo, Ross, Kanieri, Rimu, AYaitaha end Harihari.

It will lie remembered during tic early discussion on centralisation, the question as to whether tho central idea would admit of the manufacture of a first class article, was much discussed. Mr Parry, however, in addition to expressing confidence right at the outset has now shown in a very practical manner that not only can an excellent butter bo produced under such a scheme, but in addition, an extra superfine one of no mean quality as well. This fact, doubtless, will be very pleasing to the several districts above mentioned ; more especially as they have expressed practical confidence in centralisation, and it is to be hoped the crowning results will stimulate others to rapidly join up and reap Die greater benefits therein. Oiir representative in a brief interview with Air Parry at the Show, learned tlio Central Company lias progressed beyond expectation ; lienee the high price paid for butterfat. New suppliers were constantly enrolling and the Company had already made preparations for an extensive business for next season. The demand for cool storage space necessitated the addition of two more chambers and tins was partially in connection with the Christchurch markets. In addition to a large export trade, the Company’s retail business had extended to AA’estport, Rcefton, Greymoutli and smaller intermediate towns oil tho Coast. At Christchurch, the Company have already secured a depot and increalsng business from that source was con-" stoutly being received. Oil the whole, therefore, initiative, guided by experience—strong attributes of its manager—the Central Factory scheme seems to possess many elements for success and recommendation.