BUTTER UNDER OWN NAME
Press Association
By Telegraph —
WELLINGTON, Nov. 13. It was likely that New Zealand butter would again be sold under its own name next year instead of under the national brand of the Ministry of. Food, said Mr. H. R. Hill, of the New Zealand Marketing Department in Lon- ■ don, today. Mr. Hill is now in Wellington and will visit many parts of New Zealand to seleet photogi'aphic subjects of the dairy industry for publicity ti.se j in the United Kingdom. He will also diseuss tJu© prospects of making lilmsl of the industry for exhibition overseas.! Mr. Hill said that with New Zealand' butter, along with that oi' other sup-j pliers, being sold under Ihe national • label of the .Ministry, advertising was' confined to " reminders". These tohi! the public of the amount of New Zea | land butter and cheese supplied during j the war, that it was still being supplied. j and that the quality was as good asj ever. The way was being prennred for] more specifie publicity which would; come wlien New Zealand butter was again sold under its own brand.
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Bibliographic details
Chronicle (Levin), 14 November 1946, Page 5
Word Count
186BUTTER UNDER OWN NAME Chronicle (Levin), 14 November 1946, Page 5
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