The Razor Moves from the White Man to the Negro A number of significant investigations have shown in a very dramatic manner how our stereotypes may determine our perceptions. Some years ago Allport and Postman, psychologists at Harvard University (Cambridge, U.S.A.) showed a picture to one student, and he described to a second student what he saw in the picture. The second then told the third what the first had told him; the third told the fourth, and so on, through a series of 8 to 10 reproductions. Then a comparison was made between the final result and the original presentation. One of the pictures used in this investigation showed a scene in a subway in which, in addition to a number of people seated, there were two men standing, one a white man, the other a Negro. The white man was dressed in working clothes, with an open razor stuck in his belt. It so happens that the stereotype of the Negro held by some people in the USA includes the notion that Negroes carry with them an open razor, of which they make ready use in an argument. The psychologists were able to demonstrate that in half of the groups who served as subjects in these experiments, before the end of the series of reproductions had been reached, the razor had “moved” from the white man to the Negro. In some instances, the Negro was even represented as brandishing the razor violently in the face of the white man. This does not mean that half of the subjects in the experiment saw the Negro with the razor, since if only one person in the chain “moved” the razor to the Negro, the error would naturally be repeated by those that followed. Interestingly enough, this did not occur when the subjects were Negroes (who rejected the stereotype), or young children (who had not yet “learned” it). Another study conducted by Razran in New York points in the same direction. A group of college students in the USA were shown photographs of 30 girls, and asked to judge each photograph on a 5 point scale, indicating their general liking of the girl, her beauty, her intelligence, her character, her ambition, and her “entertainingness”. Two months later, the same students were again shown the same photographs, but with surnames added. For some of the photographs Jewish surnames were given, such as Rabinowitz, Finkelstein, etc.; a second group received Italian names, such as Scarano, Grisolia, etc.; a third group Irish names such as McGillicuddy, O'Shaughnessy, etc.; a fourth “old American” names like Adams and Clark. The investigator was able to demonstrate that the mere labelling of these photographs with such surnames definitely affected the manner in which the girls were perceived. The addition of Jewish and Italian names, for example, resulted in a substantial drop in general liking, and a similar drop for judgements of beauty and character. The addition of the same names resulted in a rise in the ratings for ambition, particularly marked in the case of the Jewish surnames. It seems clear that the same photographs looked different just because they could now be associated with the stereotype held by these students.
If a great many people agree that a particular trait is associated with a particular nation, does that make it true? There is fairly widespread theory to the effect that “Where there's smoke there's fire”, or, in other words, that the very existence of a stereotype is, to some extent at least, an argument in favour of its truth. Otherwise, the argument runs, where does the stereotype come from? How would it come into existence. There is, however, a good deal of evidence that stereotypes may develop without any kernel of truth whatsoever. We all know how widespread is the notion that intelligent people have high foreheads, yet scientific investigation has failed to reveal any such relationship. The stereotype of the criminal as bearing in his features the mark of his criminality is widely accepted, but it is equally without foundation. The stereotypes frequently change. In some cases it may be argued that this corresponds to a real change in the people; in others, however, it seems much more likely to be due to circumstances which have little or nothing to do with the group concerned. The Dutch sociologist, Schrieke, has for example studied what people have said about the Chinese during the course of their residence in the state of California, U.S.A.
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Te Ao Hou, March 1959, Page 41
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746The Razor Moves from the White Man to the Negro Te Ao Hou, March 1959, Page 41
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The Secretary Maori Purposes Fund Board
C/- Te Puni Kokiri
PO Box 3943
WELLINGTON
Phone: (04) 922 6000
Email: MB-RPO-MPF@tpk.govt.nz