A PRETTY CONCEIT.

Wairarapa Daily Times, Volume XV, Issue 4731, 28 May 1894, Page 3

A PRETTY CONCEIT.

The enormous sales ot the Waterbury have led firms who do not euro for a steady turnover at a legitimate profit to explore tho purlieus of the Coatincnttor cheap, interior " tickers"—-?e do not call them watcheswitl.wlitchto'runthe Waterbury.' These possess one virtue only-that of showing the dealer a return o! some 150 per cent, on his outlay. That they should keep timois'a matter ot no moment, so long as they ret'cuible the Waterbury in outward appearance, style of casing, etc, with suflicient closeness to deceive a careless or unwary purchaser. Firms doing this often say to us "What do we caro; wo can make five shillings a ; \vatoh, more on thorn then we can on yours; and as to keeping time, well, our troubles about that." Buyers requiring reliable watches can trusi the Waterbury, and the public requiring the correct time should see that they get it. Tho gents'or ladies' Waterbury, gold filled or in sterling silver, aro handsome, inoxpensivo, and durable; whilst the nickel varieties are so well known ihat they require no turthe recommendation. It is a pretty conceit for here and there a stray trader to think bis imports o! tho "Nebuchadnezzar," the " Millennial," tho " Gonbung," or some other specially titled monstrosity, bus any effect on the Waterbury market, whilst for every watch he nervously orders over one hundred Watcrburys are alwayi afloat for Now Zealand, Tho teal strength of the Waterbury lies in its absolute reliability, in other words its absolute refusal to keep anything but the correct time. We sometimes see " tickers"-we still bar them any other title-offered for sale which aro really wondcrlul combinations. They not only exhibit the whoie of tho celestial bodies on thejr (acts, but keep time, or profess Jo.teli you the stato of tho money market, the amount of any particulal member's indebtedness at Bellamy's, and the name of tho next Bank to reconstruct in Australia. The Wntorbury does not do this. It simply cepscorrect time aud soosondoiug so.