"KOWHAI DAY."
"Kowhai Day," which wa, ; iUitured by the 1* oilding Beautifying .^oc.civ two years ago, was celebrated ye: tcrdav, when young and old .''domed themselves with sprigs of kowh.ii. Large clusters of blooms were also sent to Wellington and oilier pi-ices. The Feilding 'folk are' evi lei'tiy ' • »!>- f'ssed of the idea that the • tr.vping of the kowhai of its pretty blooms is a work of beautifying. Other people would be tempted to describe it as vandalism. But Feilding had always a vein of originality about it—particularly in the matter of advertising.
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https://paperspast.natlib.govt.nz/newspapers/WAG19121011.2.13
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Wairarapa Age, Volume XXXI, Issue 10718, 11 October 1912, Page 4
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92"KOWHAI DAY." Wairarapa Age, Volume XXXI, Issue 10718, 11 October 1912, Page 4
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