Page 5 Advertisements Column 7

Taranaki Daily News, Volume LIII, Issue 47, 4 June 1910, Page 5

A WOMAN'S CONFIDENCE AND A GEfcAT SALE. To win a woman's patronage at the cost of her confidence is not the policy of "The Melbourne." Every Irargam advertised in the great Rebuilding Sale is exactly as represented. It would be folly for it to be otherwise. The great object in holding this snle is to reduce stocks as rapidly as possible, in order to make room for the builders. All the stock has been marked lown, and the prices quoted show sav : nars so genuine and apparent that you will be convinced that we intend to solve this stoek-re« during problem in a quick and efficient manner. There's no room for a sinffle thought of the ordinary buying and selling methods in this situation—it's purely a matter of making room for the builders in a. restricted spate of time, and it has got to be done. We will do it bv vigorous and effective price-cutting. We're certainly enthusiastic about this sale. It not only means record-breaking prices, but it means the widening of our value-giving reputation in nn unforgetable manner. And that is what we continually keep in mind when we inaugurate a sale like the one now under way. ». ! Ssl