Page 4 Advertisements Column 4

Taranaki Daily News, Volume LIII, Issue 41, 28 May 1910, Page 4

A WOMAN'S CONFIDENCE AND A GRhAT SALE. To win a woman's pntronajre at the cost of ilior confidence is not the policy of "The Melbourne." Even' bargain Advertised in the great Rebuilding Sale is exaetlv as represented. It would be follv for it to be otherwise. The great object in holding this sale is to reduce stocks as rapidly as .possible, in order to make room for the •builders. All the stock has been marked down, and the prices quoted show savings so genuine and apparent that you will be convinced that we intend to* solve this stock-re-ducing problem in a quick and efficient manner. There's no room for a siwrle thought of the ordinary buying and selling methods in this situation—it's purely a mutter of making room for the builders in a restricted space of time, and it has got to be done. We w>V do it bv vigorous and effective price-cutting. We're certainly enthusiastic about this sale. Tt not only means rccord-breakinff prices, but it means the widening of our value-giving reputation in an unforgetable manner. And that is what we continually keep in mind when, we inaugurate a sale like the one now under