TYRES NOW COST MORE BUT GIVE BETTER SERVICE

Sun (Auckland), Volume III, Issue 708, 6 July 1929, Page 5

TYRES NOW COST MORE BUT GIVE BETTER SERVICE

“Sometimes I wonder,” Mr. F. Pidgeon, of the firm of E. W. Pidgeon a,nd Co., Ltd., distributors of Goodrich rubber products, said today, “if the motoring public realises to the fullest extent how all the automotive forces are, year by year, raising the standards of quality and, at the same time, constantly reducing the price levels. We are distributing Goodrich tyres of the highest quality they have ever been and at the lowest prices. “Recently I learned from the Goodrich Company that the average life of an automobile, in their tyre-testing service, was about 50,000 miles ten years ago. Now their test cars run 100,000 miles and some of them even more than that. During the past ten years Goodrich has worn out almost j 200 cars in testing tyres, so you can easily see that they know what’s in a car through millions of miles of running. Tyres, ten years ago, didn’t ; give near the mileage they do now and, j like cars, they cost more ten years j ago. • “We sometimes talk about the bad I I roads we had to travel over ten years j ! ago and how hard they were on tyres. Now we have hundreds of miles of fast highways that invite speed; and 1 | nothing takes it out of a tyre like ! speed. “And so insistent has the demand been for Goodrich products in Auckland as well as other parts of the I Dominion that we have now taken over the entire building of which up till recently we were occupying a por- , tion at 305-309 Queen Street. “Thus as a distributing organisation ‘j we are now equipped to give tyre , | dealers and garages absolutely up-to-i the minute service. This in turn i ! means even better service to the . motorists. Our enlarged premises can : now carry stocks of everything that is made of rubber—from druggists’ ; rubberware. bathing caps, to tyres i for tea-ton trucks.”