Page 7 Advertisements Column 1

Stratford Evening Post, Volume XXXII, Issue 28, 29 December 1916, Page 7

■■■• n.i ••• »r »*«wtOT iAIAARBe British, by supporting BRITISH INDUSTRY. *o* BAt AAR- ; - AND .AND \ ■ V . . ' i ' -- . FISH POND, FISH POND, PISH POND, FISH POND, FISH POND, J. R ,VETT FRUITERER AND CONFECTIONER Broadway, Stratford. ■ F-' .““ Sole Agent for Wendell's Older and Hop Beer, on draught. First-class British and Colonial Confectionery stocked. • * ’ ■ '!" * ► AT ■■ ■ m A MERRY XMAS. TO ALL. V -Vf . TiTi./Ai ■fe• ■ &*■ ■ i » i . Book your orders now for Xmas. Fruit* and Vegetables, and so save disappointment. CENTRAL STORE, A TRIAL SOLICITED. ‘ , MIDHIRST. Muaio Every Afternoon 3 to o p.m. Cbzuimis Eve 7 to 10 p.m. OPEN each evening till 0 p.m. this week. See windows ni.<J select.—B. J. Peters, Jeweller. tv 1 ’PHONE 181 M. . i-, m ***** cfy New Goods for Xmas PreBents. The finest selection of 'in Taranaki.—B. J. Jenifer. . 1 ANNUAL BALANCE AND STOCKTAKING. R. HANNAH AND CO., BOOT STORES. . -V—i- ;* ’MDteJB' with five children more or less should become acquainted fcltb the values in Children’s wear, Walters’. al3s CUSTOMERS are respectfully invited to settle All Overdue Accounts or arrange for payment of same by December 22nd. W. LANDER, Manager. mt)IVIDUALITY ,■ • \ * . ■' V * i.■ i . ■ ■ v 1 . . , . r yr ,*W: M V'--.*' IS THE T HIEF OF RETROGRESSION A fib IS CHIEFLY PORTRAY ED IN THE HAT YOU WEAR. I idSS-® 7- v v Rarely: do' two different types of men look well under the saW; stylo of Hat. This fact HILLOCK’S thoroughly appre-ciate--bo' have carefully selected such a variety of models that ybH yfotild be well advised to; see yourself under one or two of them'before deciding on your next Hat Purchase. - ■ . , j»- *■ •»W( U.INO MAKE, in soft shades, of light or dark greys, fkwAs/browns, stone colour, ferra, or mole, 11S 6d, 128 6d, Ush Velour 8s 6d, us 6d. A. H. HILLOCK

*y!.N THE KASH •:t-' _ COMPLETE OUTFITTER. Broadway, • Four Doors from Masters. Ltd, Stratford. , ■ c '' , r v ■ ■ ! >T.V vtising 'oin* of :bis recent lectures .on advertising ' given at Live.-pool, England, Thome BiissPli, of London, emphasised fxrongiy U value of newspaper ad vwftismg. ; •••■?‘Thn time, he said, "wus ripe for a great extensionof advertising, and newspaper advertising must always be the mainstay of publicity. '• : ‘ ' .He illustrated the fact that scientific adverting did not add to the cost of goods but Peoired a material reduction of price. Indeed, the i'ore an article was advertised the cheaper it bet me, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the puoiic could never have been manufactured at all had ' it not be n that advertising ensured a sole large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not - pay to advertise unless the good* advertised were hone*u goods, while nothing which was not true Was good enough to put into an advertisement. The "Commercial Iteview” points out thai—“Undnubtedly the first and most potent advertising force of the present day is the newspaper. Here is a field so vast ana so complex that it needs -the most careful study of every varying condition to accurately estimate its possibilities, hnd a whole army of specialists and experts in pH branches of service come i- ’ * being. 1 *

A. H. T ROTTER, ;areiee and coal merchant (New Zealand and Colonial Carrying Co.) AGENCIES EVERYWHERE. Goods forwarded promptly and at moderate charges, COAL.—Only best quality PUKE MIHO and TAUPIRI Household Coal stocked. ORDERS left at Mr A. J. Davey’s Empire Stables, promptly attended to. BUTTER - WRAPPERS.—To Dairy 1 Farmers who make their own butter: Obtain your butter-wrapper* at the “Stratford Post” Job Printing

GOOD MEAT I THE BEST I THE VERY BEST I W. M° UNTFORD * BUTCHER, MIDHIRST. BEGS to intimate that he delivers the best Beef, Mutton, Lamb, and Pork in Stratford four days a week—Mondays, Wednesdays, Fridays, and Saturdays. ORDER NOW. , i ■' ' TO HfLP THE MOTHER* AND fAVE THE BABIES. fJIHE PLUNKET NURSE may be consulted at the Municipal BoHdings EVERY WEDNESDAY, at f 8 p.«. SfsflH>(rni may be left at Mr f|'dpftrda, Chemist. Free to all.