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Shannon News, 8 December 1922, Page 3

The latest venture of the Government Postal Department is to embark on a scheme for advertising on letters that pass through the past. It is proposed, by means of specially prepared ‘ ‘ heads, ** inserted in postmarking machines to allow merchants and other people to advertise their wares in this manner, and the Department is now calling for tenders for this privilege. Thus wo may shortly expect, on receiving a letter through the post, to find the'front of the envelope disfigured with an advertisement advising the receiver to drink three-star whisky, cure their ills with Wood*s Peppermint Cure, or take Champion Muscle-raiser for breakfast. We wonder where this craze for money-raising will end! Let us suggest that the telegraph messengers and postmen be used as sandwich* * advertisers on their daily rounds! Advertisements of baby foods on birth certificates would also bring in a few pounds to the coffers. It seems to us that the Postal Department is suffering from “economy on the brain.* *