To the Lungs Direct.
The only way to Cure Coughs, Colds and Bronchitis. The discovery of Peps has at last provided Australians with a natural and rational means for overcoming coogh3, colds, 3ore throat, bronchitis, and other ailments of the respiratory organs. The great difference between the Peps breathable way of treating throat and chest troubles and the old-fashion-ed methods is that Peps gets to the root of the trouble direct.
The valuable medicine locked up in each Peps tablet is released in the form of air as the tablet dissolves on the tongue. It then circulates naturally with the breath through all the delicate air passages that extend from the nostrils down the throat into the bronchial tubes and the innermost corners of the lungs. Liquid cough mixtures can only be swallowed into the stomach; they cannot reach the lungs, except indirectly through the blood, and then the effect is often injurious owing to the opium, laudanum, and other harmful drugs tbry contain. i - A2 i*jas medicine, on the other hand, is breathed direct into the lungs; it thus comes into immediate contact with every part of the breathing tract. The instant effect is most comforting and invigorating. These Peps fumes soothe, heal and protect the delicate lining membrane. They are antiseptic, and quickly destroy the germs that cause sorenesß and inflammation in the throat and chest. Peps looien the phlegm in the bronchials, make breathing easy, and soon banish that hacking cough, that sense of suffocation, and chest tightness.
It stands to reason that this Peps method of conveying the correct medicine to the lungs in the only natural way—by breathing-—must result in the maximum amount of benefit, and also provide the best defence against the chest perils that come with cold and damp or with any sudden weather changes. Peps the unique breathable remedy, are sold by chemists and 3tores at Is 6d or 3b a box.
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https://paperspast.natlib.govt.nz/newspapers/MIC19170608.2.17
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Mount Ida Chronicle, Volume XLV, Issue XLV, 8 June 1917, Page 3
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320To the Lungs Direct. Mount Ida Chronicle, Volume XLV, Issue XLV, 8 June 1917, Page 3
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