An American Authority on the Local Paper.
11 ia the duty of the poop’s of every dietriot to support a local paper, where there is one, writes a leading American exchange, It werks every issue in their interest, take up their grievances, urges their requirements gives prominence to their infantries and institutions, and makes their locali-.y known to outsiders. The poorest and moat wretched newspaper ever published, is worth ten times its price to every man in the district in which it is published. Ex Governor Francis, of Missouri, speaks es follows of the local report:—“Each year tae local paper gives from £5OO to £lOOO in free advertising space to tbe community in which it is located- No other agency will or can do this. Tha editor fa proportion to his means, does more for the town than any other ten men. He ought to be supported, not because they like him personally, or admire his writing, but because the local paper is the beet investment local people can make. It may not, perhaps, be brilliantly edited or overcrowded with thoughts, bub financially it is of more benefit to the community than the teacher or tbe preacher, Understand me 1 do not mean morally or intellectually but financially.” I'he man who excuses himself from subscribing to a local paper on the ground that “times are too bad” must indeed be in a desperate way—so bad that the saving of threepence per week will stop him from going on a tfaanoial “ bust.”
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Kawhia Settler and Raglan Advertiser, Volume IV, Issue 387, 13 November 1908, Page 2
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251An American Authority on the Local Paper. Kawhia Settler and Raglan Advertiser, Volume IV, Issue 387, 13 November 1908, Page 2
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