Page 1 Advertisements Column 1

Horowhenua Chronicle, 3 September 1915, Page 1

T. BROOME, Weraroa. Factory Butter 1/4 per lb. OKISAM TARTAR (sub.) por lb Is 'Id. Stranger than Cioiun Tartar. . SILVER DUST FLOUR 18s 6d lOO'.s Diamond Oatmeal, 25 lu, fri/X, Bargain LiasesSEEDED 11-AiaiiVS Cocoa, per ib 2s Currants, per lb 5d Candles.. per lb (>Jd Sultanas, per lb 6d Caudles, per box 13s DATES -Id A.B.C. Jan; 3 tins Is Dried Apricots, per lb IM .Marmalade 1 jar Is Starch, per lb «d Marmalade '2 jars Is 8d Falcon Table Salt (large tin) Jd Macoruni, per lb 6d Oatina (per bag) Is 3d Cremiiota. per packet Is 3d Uncle Toby Rolled Oats Is 3d Worcester Sauce. a bottles Is JUST LANDED, A LARGE SHIPMENT OF CROCKERY CUPS ANI SATJCKRS-KKOM (w (id DOZEN. T. BROOME, The Cash Store WERAROA.

FARMER'S SUPPUHa WE SUPPLY EVERYTHING A FARMER NEEDS. WE SELL EVERYTHING A FA «M lilt PRODUCES. OUR POlti MARKET SUCKERS, SUPS, PORKERS, BACON ERS, CHOPPERS. We have a splendid market tor dressed pigs of all weight*. By tending to us you ensure the very highest market rate; there is no riak as regards payment; every possible care is taken re accurate weight; vour cheque is posted to you within three days of wile; a bonus coupon "attached to account Sales entitles you to a rebate in commissions at the oiul of year; your covers are returned to you; condemned pigs Z inid tor by the Government. AND LAST BUT NOT LEAST, you are dealing with THE FARMERS' OWN CO-OPERATIVE COMPANY. GREEN FEED CROPS. —Western Wolths Ryegrass is tho beat crop for autumn and winter cutting. It stands frost and i« a great yielder On good ground it grows twelve inches within a month ot sowing. Two or three cuts ot hay can bo obtained during tho summer. Experiments in New Zealand conclusively prove that cows will yield a tar higher percentage of butter fat on Western Wolths than on oats, barley, peas or tarea. March is the best month to sow. Wo nave a limited supply of Western Wolths seed in stock imported lrom Homo Ten Have, Holland-splendid seed of nigh germination. Price 9d per lb. New Zealand Farmers' Co-Operative Distributing Co. Ltd. ALLEN STREET, WStMSSfITON West Coast Representative. — MR CHAS. W. JENNINGS, LEVIN.

ON ADVERTISING | The true test of advertising is tho effect it produces. A business notice in a paper that is not opened regularly obviously is of less use than an advertisement in a paper that everyone reads. The Horowhenua Daily Chronicle is read by every settler in the district. A big proportion of the farmers subscribe to it, and others see it at their neighbours' houses or the creameries. The story of the transfer of its news items to the steaks and chops is ben trovato but untrue, the purveyors of joints and entrees use plain paper, and preserve The Chronicle for future reference. The townspeople all take The Chronicle; most of them from The Chronicle runner; a dozen or bo from their neighbours' tront gates. To our view this practice is reprehensible, but advertisers in The Chronicle gain extra publicity thereby, for the regular subscribers always receive an extra copy when the first ono does not reach the proper people. The local news is The Chronicle's speciality, and the citizens and settlers naturally ' seek this in the advertisements as well as in the records of social and gene/al happenings. In the cityiinewspapers, with their eight or sixteen pages of minion type, an advertisement is buried; but in The Chronicle's four openfaced pages of leaded brevier the business announcements catch the eye of all wUo open the paper. It pays to advertise: the proof is to be tound in the various profitable and growing retail businesses of Levin. Many of lhe Chronicle's be6t customers for advertising are spontaneous witnesses of this fact. Fail-priced articles oi g<»Od quality are the bedrock of success ful business, but the coping-stone oi profit is publicity. A seller of crayfish who covers his cart with the tarpaulin of concealment and exercises not bis yocal organs gathers no pence. So, too, the business man who shuns publicity has for his lot the sadness of profits curtailed and the guerdon of moths and weovila. xHiRITABILITY. irritability, like headache ,is evidence of some disorder of the body, generally either indigestion or constipation, and the cause must be removed. To *elieve the indigestion and stimulate the bowels to a regular natural habit take a course of Chamberlain's Tablets. They have a marvellous effect on the stomach liver and bowels, and relieve all disorders of these organs. Sold everyNO COLD IS NAZOL PROOF. To remove a bad cold take "Nazolf j o.'i sugar which should bo dissolved ;in the mouth. Or use the-Nazol , Either .treatment never fails. Advt » L j, i 1- r Li I