War and Business

Horowhenua Chronicle, 13 July 1915, Page 3

War and Business

lib M'jbJjiUL ON THE DRAPERI' TRAi/E. (By W. M. Olwk.) We feel that we cannot coineuco our great winter sale without some reference to tho greatest crisis in the world - 6 history. e read of congestion in tho port of t-ay there has been no noticeable rise in London docks, about the State being iorced to take over control of the works to force a full output, about the need to close the "pubs" to keep war work at a sober pitch, and many other happenings, world-wide in their effects. Let us look at it from a drapery point of view. With the enforced reduction of imports, many articles stocked by tho general draper will not only be scarce, but many will be unprocurable and iprices will advance accordingly. So far we are pleased to say there has been noticeable rise iu the price of soft goods—buit it's coming. Wool has never been dearer; the effects of this will be felt on the manufactured article later on. Moantime, we urge you to buy now, while our present stocke last, especially blankets, woollen underclothing, hoisery, tweed dress stuffs, etc. These •ire mado to a great extent irom crossbred Wool, on account of its greater strength. Fortunately for- the sheep farmer this is the class ot wool that has advanced most in .price and unfortunately lor the people this is the class of wool that is used for every day requirements, the tiiier grades being only suitable for specific requirements and not in use to the same extent. The rise on this class will not be felt s»o much. Another point is tho shortened output of the manufacturer and the shortage of aiiaihie dyes. Kecent advices state that manufacturers have all they can do, to turu out Government orders, and are forced to lot their regular customers go by. which goes to prove that there will be a shortage of many lines. Regard'oss of adverse business conditions, -*o nave planned a corking winter sale. , Lloyd George says: "National progress and prosperity depends upon the value of the individual citizen—his thrift and ability to provide for his family's comfort and future." That sums up the whole character or a man's worth to himself or the nation. livery thrifty family is a, corner stone in the great arch of national greatness. In these days of necessitated economy our sale should appeal with especial interest to the thrifty people of this town and distriot It is the plain duty of everyone just r.ow to be thrifty. This sale is your great opportunity to save. ii you buy now lor next winter you not only save on our ordiuary prices, l.ut also the big advance you will hava to pay next wintor, because of the increasing cost of raw material and trade conditions.—Advt.