DAIRY PRODUCTS AT HOME

Hawke's Bay Herald-Tribune, Issue 123, 10 June 1937, Page 7

DAIRY PRODUCTS AT HOME

l— PresB ABfeddiftticiiiil

Consisteftt Demand for N.Z. Butter PROFESSOR'S V1EWS

(By Teiehrabl

• DtfKEDlK, Easfc Kight. Att. outli&O.of his observationa nxade OVdrBSas ih COnii&Ctioii With KdW Zealand dairy produce wa& given by Prd-. f4ssor W. Eiddet, Dtrector of the Kew Zealand Dairy Heseafeh Ihstitute, in an addregs tO dairy factory mandgers tO-day. PrdfegSO? Eiddet 's observatioUs felated mairily to the quality 6f Dofflinion butter and' eiieese as it obtained On the British market At the present time. , . The quality of Kew Zealand butter, he said, was satisfactory, but neverthele§S . it Was iieceSsary to keep on trying to raise the whole of quality of the sttthdard of "fluest," because ia the flrsfc instaaco only good butter was im* ported into Britain from all countries and the fiumber of countries exporting butter to Great Britain was increaslng. s quality of the Dominion 's butter was rapidly improving, but the Austtalian prOduct had also improved cOnsiderably dUring recent years. In eudeavouring to improVd the quality of their butter they must aim at . a fresh creamy-flavoured product such as was made from the finest quality cream delivered daily and free from food and other taints. They had no need to alter the flavouf of their butter to a flavour simSar to ■that of the CoUtihental product. There was already a consistent demanil fof Kew Zealand butter and that demand was increasiiig rapidly, especially in northern districts. Spealting of Kew ZeUland checse, Professor Eiddet said the quality had improved very materialiy in reeent yettrS and merchauts at Home had freely acknowiedged that faet, but there was Still rootti for further improvement. They could not afford to take any risks with quality. The commercid] eiperiment they had4 had With etandardiKed milk cheeSe Whs still fresh in the milids Of traders, and they did not want to fetura to that praclice. If quality kept improving as it was dolng at tho- present tiffie they Would cdnliiiue to hold the ihpf eSsing confidenco of btfyers. That was "ifflpofiant beeause Kew Zeaknd suppiicd half' the quantity of . cliee^e coiisumed in Great Britain« They shouid aim at a product unifofm iu quality. They had iio need to Worry ' With a.spedialty demand beCdUSe -that was provided by British farmers theffi- ■ seives ahd te sOm§ extent by Oanada. Kew- Zealand provided . cheese that ,. was coasumed by the masses. That was ! Whetu their .niarket lay afld 'thdy shouid - edntittue to hold it.