BUTTER MARKETING

Evening Post, Volume CXXIII, Issue 51, 2 March 1937, Page 6

BUTTER MARKETING

POLICY ENDORSED

SATISFACTION IN LONDON

(Special to the "Evening Post.")

PALMERSTON N., This Day.

"Those who are selling our butter in England today, are entirely satisfied with the marketing conditions now operating," declared Professor W. Riddet, head of the Dairy Research Institute, when speaking in Palmerston North yesterday. . Professor Riddet has just returned from an extended tour abroad, and his opinions on this matter, of marketing at Home which looms largely before the industry at the present time because of the low rates ruling- for New Zealand produce, come as a contradiction to the widelyheld Opinion amongst farmers that all is . hot" right with, ther Government's policy. ."■-'■'

Professor Riddet declared that the trade has got tired—and more than tired—with some of the practices followed before. The Dominion could not but suffer by any policy of mixing consignments with f.o.b. deliveries. They were two distinct marketing policies and one must suffer at the expense of the other. New Zealand butter had been in heavy supply this season owing to good producing conditions . and naturally that meant, an easing of the price. On the Continent, on the other hand, there had been a dry season and that more than anything else accounted for the appreciation in price just now of Continental butters. " • ' '

"I would again say that the marketing policy of New Zealand has improved the position in London and our marketing officers enjoy the confidence of the trade," Professor Riddet declared.