Page 6 Advertisements Column 1

Dominion, Volume 28, Issue 93, 14 January 1935, Page 6

The best cigarette NEWS for over 40 years ... a filter-tip that holds . throat irritants in check THROAT irritants cannot be removed from tobacco in course of manufacture T; ' because they only assert themselves when the wjW J cigarette is being smoked. They are a by- f B product of combustion. And the filter-tip contains the only substance known to science capable of holding them in check. That is why men and women r - who value physical fitness are welcoming “ du Maurier ” Virginia — the cigarette that can truly claim to be non-irritant. Another reason is that the filter-tip reveals S--a wealth of flavour and fragrance hitherto hidden. By cutting out the bad, the good is emphasised. Fine Virginia leaf becomes even more delectable. The proof is in the J smoking. Professor A. M. Low, D.Sc., Ph.D., M.1.A.E., etc., the distinguished Scientist and Research Physicist, says:— ‘ ” 77ic du Maurier tiller-tip is a simple anil effective application 0/ a reenttvised scientific principle .... The s'A f '■aeSSs materials of which it is composed pnsgse a-c.v.v the specific property of trapping \irritant particles of every hind, amt m Hie ' seh’ciiie capacity which permits - H"’ proper flavour of the cigarette lo i,e appreciated " THE du Maurier filter-tip has seven tangible advantages . . . protects the lips and teeth from y l7 , stain ... It retains irritant “acrids” 4A and is, therefore, the only effective \ method of preventing smoker’s 4!t agx ‘ A throat ... It collects tobacco tar, thus guarding physical fitness . . . stops bits of tobacco getting into '' I- ls/ / , the mouth ... It avoids burning the tongue ... It makes the smoke delightfully sweet and cool, bringn O ing out the flavour ... It gives a i H L cleaner, healthier and more satisH * 0 lying smoke. NEW PRICE . - _ - 8 n .70r du MAURIER 00 10 FILTER TIP VIRGINIA Issued by the Manufacturers of du Maurier Cigarettes, 217 Piccadilly, London, W. I

Far better be free and undaunted Than sweat ’neath the lash atnirt slaves. Far better be outcast than haunted By spies in a thraldom of knaves Far better be free of infection Than bronchial affliction endure— Far better dispel your dejection With Woods' Great Peppermint Cure. —Advt.

7 I . \ It’s here, it’s ready, it’s waiting to meet you—the most amazing tyre ever built—the \ \ new Goodyear “G-3.” We don’t qualify that statement—we UNDERSCORE it. \ “G-3” is a real tyre sensation. Here’s why! Just when ALL tyres were put ‘ \ \ to terrific strain by the new high-powered, high-speed cars —“G-3” PROVED \ \ it: cou!d match the performance of the cars themselves in extreme service i \ 0 Tested for over a year in Goodyear Laboratories. \ cIAT* 6 *’ der co« toCt " \ 0 Tested for months on the Goodyear Test Fleet—B,4oo actual road W; S 3 \ TH s*n iW’ s yott Xn. \ tests-speeding up to 50 m.p.h.-jamming on the brakes-up to 50 | oJetrtP"' 1 ” 0 * 8tr * C * we \ again—and again jamming on the brakes—day and night. I l ”°l WIDER RI HJ a r *e #rL ' eßSler \ 0 Proved for months on motor cars in all countries. \ tHF nl«n \ M, >SW \ »£s.* I ©proved FOR MONTHS ON NEW ZEALAND ROADS JWWBBWMI jf \ _ nRE NO w ' S Jun» » nd Action- \ -because months ago the first “ G-3 ” All-weather tyres were put on sale . JaWr \ u qu' cket or« « enWr * \ without advertisement—because they have been used as original equipment " \ ni® re frl ?7y n * \ on new cars that have gone on to New Zealand roads for months past. In ZSr IWIIMMk \ •re»t« T * a ’ e ’ \ actual service, the new “G-3” has proved itself to be as good as our tests </ / OMO \ W Imres' \ showed it to —-rn /v Z/T / ! ' ; ’* ,s ' •“■ ’■ \ \ /? vera ' rt X e S a x „7 !a '’ drtc e w c ' eas ' 4 -JU \ .... ; .JIBM \ AiHh ,sadd \ X L_j ■ii-i— —i WARNING ' miii'l' IMtoßih ll I wHh fan. . X. Remember, you have to have ‘ NON-SKID ’ before you can have I Jr rairf r- wW Mll-tA'* Vx. ... < NON-SKID mileage.’ And to have ‘ NON-SKID’ you have to \ 5 ’ l f have GRIP where you see it here—GßlP in the centre of the \ \ x|| tread—the place where it counts, because it’s the spot where the 11 jMWWM i al A ClLkilf* I tyre contacts the road. Look at the grip of this Goodyear tyre I *T nil fe I and ask yourself why buy any tyre that lacks this safety? And \ nil. I keep in mind that you cannot successfully build this type of non- — 1 \ K I skid tyre w,thout the « xtra - <,urabi,it y of the Super-twist cord. See the outstanding advantages | \ 7he S Xeadi» on ' ypos ’'X \ ■ of this remarkable new tyre at B b ecau»® rtw i»t cor X IS s b u A , b p’ tented Bw I i I 1 I WTilk W HFa 1 i JiM ■ your nearest Goodyear dealer. ■■ Body . i L I A I J | PR 1