AIMING TO SELL BRITISH CARS TO AMERICANS
NEW YORK. Sept. 2. The chairman of the Austin Mofco , Company, Mr. L. P. Lord, arrived todaj with four specimen models of Austin cars and announced that his company hoped to sell at. .least 15,000,000 dollar.s wortli of cars in United. States alone. The company will also concentrate on the. Canadian market. Mr. Lord said: "There is no secret about it. We are out after the American dollar. We are aiming at the very low price field and the very high price field. Car manufacturers in United States have the market for 1200 dollars to 2500 dollars well taken care of. We would not think of entering that field. •
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Chronicle (Levin), 3 September 1947, Page 5
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116AIMING TO SELL BRITISH CARS TO AMERICANS Chronicle (Levin), 3 September 1947, Page 5
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