"Truth in Radio Announcing"
SOME years ago advertisers invented a very amusing slogan "Truth in Advertising."" Through talking with their tongues in their cheeks so often, announcers must be liable to suffer from dangerous repressions. It seems only reasonable to apply the obvious cure immediately, rather than import an expert psychiatrist at enormous cost later; so could we not put aside one day in the year for "Truth in Radio Announcing’? Cathartic comment on the following lines would be all to the good. "Brace yourselves listeners for another Japanese Houseboy." "The time is ten minutes to eight, and listeners are advised to skip out to the talkies while the going is good. At eight o’clock we broadcast the well known Nazi opera, ‘Der Fuhrermusik,’ which is bellowed by an All Nordic company whose sopranos average 12 stone 10 pounds in the front row." "Switch off this station folks; here come Eb and Zeb."’ DUDEAUEASSOGUACEAEOASELASEECEESERCLAUSACULEERDEDSSUCEERSCURUERECELECEDATOSEATOGEOEDS GBS CUERDERBCCUU DEE EREESERD Arensi
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https://paperspast.natlib.govt.nz/periodicals/RADREC19380318.2.29.1
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Radio Record, 18 March 1938, Page 25
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161"Truth in Radio Announcing" Radio Record, 18 March 1938, Page 25
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