Station 2ZW

Radio Record, Volume V, Issue 34, 4 March 1932, Page 12

Station 2ZW

Gift of a Piano FA RECENT appreciation of Wellington’s station 2ZW has come from Bngland. Messrs. Hamilton Nimmo and Sons, agents for the Challen piano, have received instructions from their Dnglish principals to provide 2ZW with the latest model Challen concert grand. , Piano, the identical piano model that is used in the B.B.C. station 2LO. Radio has brought a knowledge and appreciation of music into millions of homes throughout the world, and into tens of thousands of homes here in New Zealand. By means of wellplanned and carefully balanced programmes, efficiently broadcast by exi perienced technicians, radio can well t boast that it has created a tremendous ; mew audience for music. The new medium of radio has created a new musical public. The Challen Piano Company realise this, and that a radio station that sets ‘and maintains a high standard of musical entertainment is a creator of a prolific demand for musie in all forms. The more radio, the more musicallyminded people. The more music is loved, the more pianos are needed. Station 2ZW may be congratulated upon this signal compliment.