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Radio Record, Volume IV, Issue 41, 24 April 1931, Page 11

FERRANTI THERE Is NO EQUIVALENT IN RESPONSE TO THE CUSTOMERS' REQUEST THE DEALER SAID: "FIT A FERRANTL OR THE EQUIVALENT:' THAT, OF COURSE; IS WHERE THE DEALER SLIPPED: THERE IS NO EQUIVALENT: SOME TRANSFORMERS CLAIM TO BE GOOD BECAUSE THEY ARE BIG. CONVERSELY SOME CLAIM TO BE GOOD BECAUSE THEY ARE SMALL: SOME CLAIM THAT A PARTICULAR KIND OF WIRE PUTS THEM ON TOP OF THE WORLD. BUT WHEN ALL IS; SAID THE MAIN THING IS PERFORMANCE. THE CURVE QF THE FERRANTI TRANSFORMERS, DRAWN ON TXE MUSICAL SCALE, INDICATES ITS PERFORMANCE THATS WHAT YOU WANT TO KNOWI ITS PERFORMANCE. FERRANTI MAKE NO FANCY CLAIM ABOUT SIZE OR WIRE OR ANYTHING ELSE THEY JUST MAKE A TRANSFORMER TO DO THE JOB, AND DO: m BETTER THAN ANY OTHER TRANSFORMER MADE SO LONG As IT DOES THAT AND CONTINUES TO DO IT, YOU DON'T NEED TO WORRY ABOUT HOW IT IS MADE OR WHAT IT IS MADE OF _ AND As FERRANTI HAVE BEEN MAKING TRANSFORMERS FOR OVER 40 YEARS, THEY KNOW SOMETHING ABOUT IT: FERRANTI COMPONENTS WILL KELP YOU TO SECURE BETTER RECEPTION NZ ACENTS: ARTHUR D RILEY 8 COs LTD: WELLINGTON AUCKLAND: