~and now, for 1931 Colonial' costs no nore than an ordinary radio? COLONIAL RADIO COLDNIAL Ip RADIOS CLEAREsT voice FOR seven ycars the "OOLONIAL' Completely . Different name Ias_ been the: hall-mark of exclusive luxury radio: In dcsign;_ construction and performance, Colonial Radio is competely different from 1930 saW the 'fist step toward price anything _ You have yct heard' It einbodies exclusively the patents _ and inventions 0f Dr: reduction, sith the acquisition of the_ Fulton Cutting, D.Sc- MA: Fellow IustRE huge Rochester factory of Valley an1 engineering genius, a prominent' musiciau; and director of the New York Opera Cont- Appliances Inc: Still retaining its pany_ PURER TONE, GREATER SENST- complete individuality , in spite of in: TIVITY, BETTER SELECTIVITY--all with creased productiou, the success of lower valve replacement costs than with: auy comparable set 'On the market. Colonial Radio in 1930 was one of the greatest sensations in the American Dr _ Fulton Cutting , radio industry. (Hhtairman ot: thc Board ot Directors of the Colonial The beginning . cf the 1931 season Sal W Radio Corporation; guid- the Rochester plant working 24 hours ing geiius ot Colonial 5 (ngincering destinies: per day at peak capacity. Casting around for further manufacturing facilities, Colonial purchased the huge With this grcat radlio at plant of King Quality Products, Ine-, sucl {l1) amazingly reaso1l- able pricc; is it: any wonder at Bufalo, N.Y, iitting it up 29 OnC of that the trcuiendous tlze mcst modcrn manufacturing plants Colonial plants are opera- in the country__fron) 10,000 8q. ft to ting on 24-hour production: at pcak capacity Awhen 362,000 sqp. ft: in two years, an 'amaz- practically everv other ing record even for America: With mna4ufacturer can operate 0n 70 per ccnt: time only 2 these tremendcusly increased manu: facturing facilitics, the transiticn of MAKE NO , MISTAKE! Colonial Radio is complcte: From ~YOU WILL WISH YOU HAD BOUTGHX' high-priced radios available only to 66 99 the millionaire class, Colonial has, by Colonial carefully graduated expansiol, reduved HFAR IT NOW BEFORE its manufacturing costs to the point YOu DFCII)E wherc it is JOWW nO higher in price It's tlve grcatest radio in SCOLONIAL' PRINCESS CONSOLE thau an1y standard radio ; yet still re- all history__IOW priced JIO Complete : 955. higher than a11 ordinary taining that complete individuality,, radio. Inland price slightly higher. that amazing performance, that perfect quality of construction which have won ' Write for further particulars and tlie mame of your' nearest distributor for it its unassailable prestige: to N. R: CUNNINGHAM; LID; P.O. Box 14h; MASTERTON.
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https://paperspast.natlib.govt.nz/periodicals/RADREC19310313.2.72.1
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Radio Record, Volume IV, Issue 35, 13 March 1931, Unnumbered Page
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416Unnumbered Page Advertisement 1 Radio Record, Volume IV, Issue 35, 13 March 1931, Unnumbered Page
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