Of Topical Interest

Radio Record, Volume IV, Issue 25, 2 January 1931, Page 11

Of Topical Interest

‘THE extended daytime sessions of the "YA" stations has proved most useful to the radio trade for demonstration purposes. A Wellington trader informed "Switch" that it was "just the thing" for the Christmas purchasing period, and it had proved most satisfactory. Country visitors, he reported, had bought well, despite the financial stringency. Of many scores who had been in to inspect sets, not one had inquired for a battery-oper: ated model. {t is the little thingsi that count, even in radio salesmanship. A begin ner who had a costly a:c. set home on. trial from a Wellington company tele« phoned "Switch" for the list of the principal Australian stations and theis wavelengths in kilocycles. A thought ful salesman would see to it that a prospective buyer was supplied with the necessary list of stations. This neglect creates an unfavourable impression.