Broadcasting Gramophone Recordings
’ a Indistinguisable from Live | Artists ONE of the Geman broadeasting stations recently. conducted an ex-+ periment which provides material for reflection by all those concerned in conducting broadeast entertainment. A mixed programme of gramophone music and items by studio artists was arranged, and listeners were asked to distinguish between, the two types of transmission. Of 16,274 listeners who sent in their opinions, only 52 were able to distinguish correctly between the transmissions, all the remainder having fiiled to sort out consistently the items reproducec © from records from those by living artists. It is possible that the majority of listeners would often prefer a gramophone record performance by first-class musicians to a first-hand rendering by poorly-qualified amateurs. In addition, records are much cheaper, and if more utilised more money would be available for securing better artists for other forms of entertainment.
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https://paperspast.natlib.govt.nz/periodicals/RADREC19301219.2.46
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Radio Record, Volume IV, Issue 23, 19 December 1930, Page 10
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143Broadcasting Gramophone Recordings Radio Record, Volume IV, Issue 23, 19 December 1930, Page 10
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