Letters by Record

Radio Record, Volume III, Issue 20, 29 November 1929, Page 8

Letters by Record

3¥A Broadcasts Novelty TATION 3YA broadcast a novelty . recently in the form of what may be a "letter-record". just received by the Broadcasting Company. from: an American ‘firm. This record. took ‘the place of a typewritten. letter. The. -particular’::\record related’ to broadcasting. It had. been sent to New Zealand in; reply. to a communication from: the general * manager o£ the Broadcasting , Company "to the company’s expert consultant. in -America, Mr ‘Edgar’ Felix, asking for information concerning’ special recordings of entertainment items suitable for broadcasting in. New Zealand. Mr. Felix immediately communicated with . firms which make records, and one firm replied.to. his-letter by sending a recording of what it wanted to tell him. Mr. Felix in turn forwarded the "letterrecord" on to the Broadcasting -Company. The use.of the gramophone in this ‘way. opens. up great prospects of development in ‘more personal’ com-’ munication than with the ordinary written letter. The Broadcasting Company makes every effort to improve its programmes and for some time has been investigatifig the possibilities of securing from overseas special recordings of some feature attractions which will add novelty to the New Zealand programmes. If the present proposals materialise, listeners can look forward to enjoying not only the best of local talent, but also the performances of artists overseas. -In this way. additional new interesting features will be added to the programmes. The "letter-record" was-of aluminium and a fibre needle, not a steel one, was used.