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Radio Record, Volume II, Issue 52, 12 July 1929, Page 8

ACOORDING to a message received by "‘Lo-day’s Cinema," five of the ‘leading American film-producing concerns are considering 2 proposal for a national broadcast hour, every week ‘or month, to popularise the film industry as a. whole. The fact that the Radio Corporation of America combine will undoubtetdly furnish their theatres’and film subsidiaries with radio propaganda is stated to have roused other producers to take this new step. The "hour," it is suggested, may be used as a counter to unfavourable newspaper publicity.