To Aid Young Artists

Radio Record, Volume II, Issue 24, 28 December 1928, Page 31

To Aid Young Artists

_eepees An American Scheme REVOLUTICNARY change in the present sytem by which artists in New York are introduced to the musical public is forecast in an arrangement recently completed between the National Broadcasting Company and _ the National Music League. Tuese two organisations are ec ubining in an undertaking which aims to relieve young musicians of the heavy expense now involved in launching themselves upon their careers. It also rurposes to focus wider attention on the first appearances of unknown artists. The National Broadcasting Company undertake to sponsor and finance the debut of promising young artists selected through auditions by the National Music League. The usual concert recitals, with the public and music eritics present to hear the artist in person, will be arranged. These will be held in the large concert auditorium of the National Broadcasting Company, which seats thiee hundred people. A new feature, however, will be that they will be widely broadeast so that the radio audience may listen. This means that new artists instead of performing for only a limited concert audience will, in addition, be heard by a large outside public. It also means that the opinions of the New York critics, who, it ‘s hoped, will attend these concerts, will be supplemented by those of critics in other parts of the country who may hear these first performances broadcast.