The Friendly Station
T is hard to say what the distinctive character of 1YD as a_ popular station really is. Yet distinctive character it unquestionably has. It is more than commercial radio without soapopera, commercials, matey announcers, ehildren’s choirs and shopping reporters. Although it deals generously in brass bands, dance music, and the more presentable "Pops, " it» also offers the Listeners’ Classical and Grand Opera
Request Sessions, Rex Sayers’ engaging North American’ Diary, much light classical music, the occasional spoken word progra:ime, and so forth, Often, I have found that when 1YC is especially dull and 1YA is doing some National Station chore or other, 1YD offers something soothing, palatable and really entertaining. I suspect that 1YD succeeds so well in its field by beaming its material towards the middle-aged, rather than the young, and thus maintaining the spirit of old 1ZM. Certainly this station brings out the best in its announcers, who are friendly rather than chummy, chatty without being smartalecks, and considerate rather than patronising. The atmosphere is of a family station of a kind associated with a smaller town than Auckland, We are fortunate to have it as an alternative to the slicker and more emetic kinds of
raaio.
J. C.
R.
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https://paperspast.natlib.govt.nz/periodicals/NZLIST19560810.2.45.2
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New Zealand Listener, Volume 35, Issue 888, 10 August 1956, Page 20
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205The Friendly Station New Zealand Listener, Volume 35, Issue 888, 10 August 1956, Page 20
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