Page 28 Advertisement 2

New Zealand Listener, Volume 19, Issue 491, 19 November 1948, Page 28

The Sensation that Swept America! Now You Can Give Yourself A GENUINE PERMANENT WAVE AT HOME ThE new idea that has swept America, Canada, England and Australia, comes to New Zealand_ Now YoU Too can give yourself a glorious GENUINE permanent wave at ANY TIME in your OWN HOME, in ANY STYLE and at a FRACTION THE CoST of a hairdresser S fees. The thousands of New Zealand women and girls who have been waiting for the 16 American Home Permanent Waving Kit can now save pounds and hours and have lovelier Perms. than ever. 1. CAN DO IT MYSELF ? With the American" Home Permanent Waving Kit it's as easy aS rolling your hair up In curlers_ 2 WILL IT WORK ON MY HAIR ? Yes, you can wave any kind of hair that will take a permanent; including grey, dyed bleached and baby-fine hair. 3 WILL IT SAVE ME TIME ? The actual waving time IS only 2 to 3 hours, and during that time you are free to do what- OH So EASY ever you want. To busy housewives or girls This is an actual photograph of the New this is a boon: You'Il "Perm. your hair as you Homc Perm. taken in Wellington: If you 've 1 work ever put your hair in curlers it's THAT easy to give yourself a genuine 'salon-type cold 4 How LONG WILL IT LAST ? perm with luxurious softer lovelier waves Your wave IS guaranteed t0 last just as long Just roll your hair on the special plastic as an expensive beauty parlour perm. or curlers. Damp with waving liquid_ Wrap round your money refunded: a towel or turban and then carry on with your daily work. After 2 to 3 hours uncurl; 5. How MUCh WILL SAVE ? wash with special fixative neutraliser 11 and set The American Complete Perm_ Kit costs only in the desired way Your American Home Thereafter Perm . IS GUARANTEED to last as long as the 25/. This does your first perm . most expensive Salon Perm_ "Rcfill Kits cost only 15/. per perm AlI subsequent perms. for friends or other members 0f your family will cost ONL Y 15/- Your IT'$ SO ECONOMICAL will cost LESS than one-third the Your Home Perm. costs but 0 third of Df rms. salon perms and they are hairdresser' s fees, yet it iS every bit as lovelv price of beauty from them as an expensive Salon wave indistinguishable Original "AMERICAN HOME PERM KIT" costs only 25 / Thereafter Refill Outfits for later perms cost only 15/- The American"- Home Perm_ Kit will be sent to you NO RiSK No HEAT in a plain wrapper It contains all the ingredients and materiols necessary to give you the loveliest NO ELECTRICITY 4 safest and most natural looking permanent wave have ever had You run no risk with the Ameri- Ype instructions are clear simple and fully illustrated can" Home Permanent_ There are You will be amazed at the simplicity of this remark- no curling Irons, no electricity and able Home Permanent Wave Method which has no heat This iS a genuine cold captivated millions of women overseas perm:, the latest safest method now used in the best Salons: The American Home Perm _ HURRY U MAIL COUPON TODAY gentle on the hair , gives deep soft waves with non-frizzy ends and a lovely sleek lustre that IS BRUCE-HOWE (N.z.) LTD:, So much admired. 22 Brandon St., G.P.0 Box 1560, Wellington. OUR GUARANTEE Please send me in plain wrapper @ complete American Home Permanent Waving Kit We UNCONDITIONALLY GUARAN understand that if am not entirely satis: TEE that the American Home fied may return the kit and my purchase Permanent Kit IS exactly as re- price will be fully refunded enclose 25 / presented: We FURTHER GUARAN- the complete cost (Refill Outfits for subse TEE that it after inspecting it you quent waves will cost me only 15/-) are not ENTIREL Y SATISFIED that NAME you can give yourself a lovely genuine perm.. you may return it ADDRESS and youi MONEY will be FULLY REFUNDED Under ThIS GUARAN- TEE therefore you may examine for with confidence this sensational American If more convenient, you may yourself send 30, or E2 and the correct change will Home Perm Kit without cost or be promptly returned to you: R L.2 obligation: WE STAND ALL THE RISK: