RADIO PRE-EMINENT COLUMBUS MODEL 90 An Honoured and Highly Regarded Radio With big developments planned for New Zealand' s broadcast- ing service (of which the "opening move"' will be the revision of station wavelengths on September Ist) , we are entering upon an era in which radio listening will acquire unprecedented popularity throughout the Dominion: Within 8 year OI S0, 5 completely new stations will come on the ait, the power of 14 existing stations will be greatly increased, and 9 of the existing stations will continue to operate at their present power: Listeners will find that their choice of good-strength stations will be doubled-~and more Model 90 Squadron than doubled, in some instances: (above) E74 0 0 Height: 38Vzin:; Width: This is a development of first-class significance to the people 36in:; Depth: 14V2in: of New Zealand-just how significant will become apparent to everybody as the programme of development is fulfilled; step by step: 41 I Model 90 Convoy (left) �65 0 0 Height: 39in:; Width: 27Vzin:; Depth: 13in. 1I B Model 90 Escort (right) 861 10 0 Height: 39in.; Width: 25Vzin;; Depth: 13in: 41 Model 90 Endeavour (below) 849 10 0 Height: 14Vzin:; Width: In these auspicious and encouraging circumstances, COLUMBUS 24in:; Depth: IVzin. earnestly commends its Model 90 to the many radio listeners who will decide that the improvement in the scope of their radio listening will justify their selecting a radio of proven and unassailable quality. COLUMBUS Model 90 is just that: It is in all ways the perfect radio ~of modern and unique technical design, with calibrated band- spreading for shortwave, with discriminatory tone control, with peer- less tonal qualities, and with faultlessly immaculate appearance_ To people with a love of music and the spoken arts, Model 90 offers a standard of quality reproduction which will be recognised imme- diately as something away and beyond the conventional: NATION-WidE SERVICE: Whangarei, Auckland, Hamilton, Paeroa , Rotorua, COLUMBUS Teurarga, Gisborne , Napier , Hastings, Dannevirke, Taihape, New Plymouth, Wanganui, Palmerston North, Masterton, Wellington , Blenheim; Nelson; Grey- mouth, Christchurch, Timaru, Oamaru, Dunedin, Gore, Invercargill: RAD/O
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New Zealand Listener, Volume 19, Issue 476, 6 August 1948, Unnumbered Page
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342Unnumbered Page Advertisement 1 New Zealand Listener, Volume 19, Issue 476, 6 August 1948, Unnumbered Page
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Copyright in the work University Entrance by Janet Frame (credited as J.F., 22 March 1946, page 18), is owned by the Janet Frame Literary Trust. The National Library has been granted permission to digitise this article and make it available online as part of this digitised version of the New Zealand Listener. You can search, browse, and print this article for research and personal study only. Permission must be obtained from the Janet Frame Literary Trust for any other use.
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