"'Snceiely youi Gosom kiiend_ Berlei has the secret of making the brassiere that is "sincerely yours' and the secret is multiple fitting; Any brassiere can fit your bust size, but only a Berlei fits your shape: The inch-tape that measures Your bust size, finds only Your circumference Berlei works, like the sculptor, to find your shape _ the Fc +8 exact swell of the curves in every figure type + The little figures below show the seven different types of bust development, for which Berlei designs brassieres in seven different fittings in every size: The Berlei meant for your own lovely bosom is as 4 t 4 '4 crue to form as if a sculptor had run his calipers + (t 4 T8 over You first, to discover your exact degree of 8 2 4 curve here there everywhere: 1 It alone is sincerely your bosom friend a friend who falls in line with you perfectly, sticks close and endures long; whose presence is never irksome; whose influence Is uplifting: and who can be de- pended upon, always, to bring out all that is best and beautiful in You ! 3 TYPE Midget BUST Junior BUST MEDIUM BUST MMed: FULL BuST] FuLL BUST Med: DEEP BuSTI deEP BUST (Perlel Fitting WIde WaisT BERLEI FITS To SHAPE AS WELL AS SIZE BRASSIERES x24 7247a rets xixi e &*( ic K9i4 KSrc 4.841 #48*E*8/ 2 ~ 1s+8487 6SA�/ K+azk Ki#a= X X*4 215 4 4 9 xixac { 6
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https://paperspast.natlib.govt.nz/periodicals/NZLIST19450622.2.40.2
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New Zealand Listener, Volume 13, Issue 313, 22 June 1945, Page 19
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240Page 19 Advertisement 2 New Zealand Listener, Volume 13, Issue 313, 22 June 1945, Page 19
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Copyright in the work University Entrance by Janet Frame (credited as J.F., 22 March 1946, page 18), is owned by the Janet Frame Literary Trust. The National Library has been granted permission to digitise this article and make it available online as part of this digitised version of the New Zealand Listener. You can search, browse, and print this article for research and personal study only. Permission must be obtained from the Janet Frame Literary Trust for any other use.
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