TROPICAZ MADNESS ? The idea that porridge should not be served in hot weather has been dis credited: In the first place pre-cooked, VIMAX in ready-to-eat cereals cannot replace porridge because they have lost essen- the PACIFIC tial vitamins: Secondly, VI-MAX porridge is non- Millions of pounds of heating and should be served in an VI-MAX have gone to households all the year round. the Pacific for the Fight- Anotber VI-MAX advantage is that VI-MAX has less scrude fibre" than ing Services: Here is whole wheat: "Crude fibre" contains proof of the value of a decalcifying agent. VI-MAX there- vitalising, non heating fore, provides more vitamins through added wheat germ and more calcium VI-MAX for bone and teeth building COARSE Or FINE at your grocers at pre-war prices: D. H Brown and Son, Ltd , Moorhouse Avenue, Christchurch: Miha| 00 UM Q ViMAXi 'CEREAL | cooking vitamins And J BREAKFAST MAXIM 4
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https://paperspast.natlib.govt.nz/periodicals/NZLIST19450329.2.60.2
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New Zealand Listener, Volume 12, Issue 301, 29 March 1945, Page 37
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149Page 37 Advertisement 2 New Zealand Listener, Volume 12, Issue 301, 29 March 1945, Page 37
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Copyright in the work University Entrance by Janet Frame (credited as J.F., 22 March 1946, page 18), is owned by the Janet Frame Literary Trust. The National Library has been granted permission to digitise this article and make it available online as part of this digitised version of the New Zealand Listener. You can search, browse, and print this article for research and personal study only. Permission must be obtained from the Janet Frame Literary Trust for any other use.
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