Page 2 Advertisement 1

New Zealand Listener, Volume 12, Issue 298, 9 March 1945, Page 2

9 8.c in wtl ~@S in peace GhE GENERAL ELECTRIC co LTD OF ENGLAND. at the service of the Empire 44 Electificatios] Schemes GE C: Electrification Schemes The manufacture of equipment for complete industrial have been applied t0 all in- electrification schemes has always been an important dustries, including : Aircraft Factories ; Chemical Works ; activity of the GEC: the largest British electrical manu- Collieries ; Food Factories U facturing organisation in the Empire. For example, motors Gold Mines ; Iron, Stecl and Copper Works ; Locomotive of all sizes; including some of the largest in use for and Railway Carriage and Wagon Works ; Motor Car driving rolling mills and winding engines; are supplying Works ; Ships and Shipyards; electric power for industry in all parts of the world: Textile Mills ; Oil Refineries, etc:, etc: The experience accumulated in the days of peace pre- pared the Company for its immense task of helping to equip British industry, faced at the outbreak of war with manifold problems of rapid and phenomenal expansion, to provide; in ever-growing abundance, the munitions and supplies for the fighting services: This must still be the first con- cern of the GEC When peace returns; however; the big technical advances made by the Company in all applications of electricity, including the important one of electronics, will be available to all concerned with reconstruction in any part of the world: 88C.-abvays i te toreont % electical pogness NZ Representative : BRITISH GENERAL ELECTRIC Cos Ltd: WELLINGTON AUCKLAND CHRISTCHURCH DUNEDIN 5.4 ^