Oaithfuely mwis_ Faithfully yours because Berlei's new multiple fitting brassieres allow for the way You are built as well as che Inches You measure fic your shape as well as Your size. Look ac the lictle figures below see how our bust- shapes vary. Seven women may measure the same, yet have entirely different developments. Isn'� k absurd, then, to buy your brassiere merely by bust size? The inch-tape measurement ensures a fit for Your 'circumference" but it'$ hit or miss whether the little pockets correspond with your own particular curves: If they don't uplift too much, support too Iittle; flatten where they should encourage, or spread where they should shape, It'$ sheer luck ! Don't leave your beauty to chance: With the new swathed fashions all eyes are on bosoms. Trust 3 Berlel brassiere to bring out the true beauty of your natural curves to give an exquisite youthfulness of line che one Berlel; that is, which of all the seven, remains; now and always, yours faithfully' ! BERLEI FITS To SHAPE As WELL TYPE- AS SIZE Rerlen Fitting BRASSIERES 2 Bioget BUST Juhior BuST Medium BUST ed; FuLL BuST FULL BuST Med. deep Bust deep BuSt Mide Haist 2 4R DAY Of Course 5 Amber Tips W W W W WV WU I W H WW WWWwWWWW W MH Fletcher, Humphreys & Co;, Cathedral Square, Christohurch:
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https://paperspast.natlib.govt.nz/periodicals/NZLIST19450302.2.45.1
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New Zealand Listener, Volume 12, Issue 297, 2 March 1945, Page 23
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225Page 23 Advertisement 1 New Zealand Listener, Volume 12, Issue 297, 2 March 1945, Page 23
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Copyright in the work University Entrance by Janet Frame (credited as J.F., 22 March 1946, page 18), is owned by the Janet Frame Literary Trust. The National Library has been granted permission to digitise this article and make it available online as part of this digitised version of the New Zealand Listener. You can search, browse, and print this article for research and personal study only. Permission must be obtained from the Janet Frame Literary Trust for any other use.
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