National Health Never before in New Zealand has So much attention been paid to the maintenance of better national health through better eating habits VI-MAX has led the way in this crusade for correct eating: These cold mornings let YOUR family enjoy a steaming plate of delicious vitalising VI-MAX: Children love its nutty flavour Vitalising VI-MAX is the only Vitamin- Plus Breakfast Food and Cooking Cereal now- VIMAX is made from whole TWO FORMS wheat selected for flavour. The of Vi-MAX harshest indigestible bran is ree to choose from ! moved, all other exterior portions Aoen of the wheat berry are retained: 87 The normal wheat germ content IM D Ld 17853135 is increased. Wheat Germ i8 "aadai Coi rich in vitamins A, Bl, B2, and E In MMXE No other cereal has won such [aa Btealy "unrmadaaeeseal| strong recommendation from Mteminst health authorities. @acyad godes OrOcef VVCf-MAOY boclsin t31o ViMAX cartons (1/8) and 7b bags (2/10) main centres:' Fine VI-MAX (green and yellow label) and Regular VI-MAX (blue and yellow label). VI-MAX is made by the makers of VI-MEAL and VI-BRAN: (Vi-MAX] udjrc
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https://paperspast.natlib.govt.nz/periodicals/NZLIST19410620.2.69.2
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New Zealand Listener, Volume 4, Issue 104, 20 June 1941, Page 45
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183Page 45 Advertisement 2 New Zealand Listener, Volume 4, Issue 104, 20 June 1941, Page 45
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Copyright in the work University Entrance by Janet Frame (credited as J.F., 22 March 1946, page 18), is owned by the Janet Frame Literary Trust. The National Library has been granted permission to digitise this article and make it available online as part of this digitised version of the New Zealand Listener. You can search, browse, and print this article for research and personal study only. Permission must be obtained from the Janet Frame Literary Trust for any other use.
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