Going Easy on the Earth
Acting National President
Gordon Ell
Suddenly politicians and business seem to be taking the environment seriously. Our concerns make headlines every day. There is a widespread feeling that the world won't last unless we treat it better. This "environmental crisis" is popularly felt in the weather. No longer does the scenario for a damaged and dangerous world rely on academic theories. People can feel the climate changing. That is something which affects votes and influences customers. There are many factors affecting climatic change and it is simplistic to suggest that the process is going to stop if we don't drive cars, nor use freons. But there are things people can do, choices people can make in everyday life, which may help in future. During the sixties and early seventies some of us explored alternative lifestyles, or even voted Values, critical of galloping consumerism. The fuel shortage in 1972 gave a taste of life to be, when finite resources burn out. Yet that fuel crisis was born only of international politics and we soon recovered faith that everything lasts forever, that science will always find a new way. Now again, suddenly it seems, it's becoming clear to everyone that we have to go easy on the earth. Those fashions of the sixties are becoming imperative for the nineties. This issue of Forest & Bird looks at the broader environment and the choices we have to make. Additionally, the Society has just published a booklet Go Easy on the Earth about "green alternatives’, simple choices people can make in daily living. Some people ask why we are doing this, while others want the Society to act more globally. Local support for the international campaigns of Greenpeace is a measure of this popular concern about the world environment. Forest and Bird cooperates and supports several international campaigns, within its present means, on issues such as global warming, ozone depletion, Antarctica, "wall of death’ fishing and tropical rainforests. Yet there is always much to do at home. As a New Zealand-based organisation, strong in membership, branches and initiatives, we particularly speak for our own threatened animals, plants and places. While we are active in the Pacific rainforest campaigns, there are New Zealand forests being chipped for short-term advantage. While the farthest oceans of the world are stripped of mammals and fish, similar deserts are being created in our own seas. New Zealand, contrary to the surface impression of comparative cleanliness, lags behind some other parts of the progressive world in measures of environmental conscience. For example we produce more rubbish per head of population than most other people. Politicians don't lead in a vacuum; an informed electorate creates the need and will for change. That is why Forest and Bird conducts its lobby. There is presently a shift in focus among environmental groups towards survivalist issues. Branches and members of Forest and Bird should press their perspectives on the National Society to keep our policies taut and purposeful. This issue of the journal is a gesture of concern for the whole earth. Our readers, however, through their lifestyles and actions, will decide the depth of that concern.
Contributors to Forest & Bird may express their opinions on contentious issues. Those opinions are not necessarily the prevailing opinion of the Royal Forest & Bird Protection Society.
Permanent link to this item
Hononga pūmau ki tēnei tūemi
https://paperspast.natlib.govt.nz/periodicals/FORBI19900201.2.3
Bibliographic details
Ngā taipitopito pukapuka
Forest and Bird, Volume 21, Issue 1, 1 February 1990, Unnumbered Page
Word count
Tapeke kupu
553Going Easy on the Earth Forest and Bird, Volume 21, Issue 1, 1 February 1990, Unnumbered Page
Using this item
Te whakamahi i tēnei tūemi
For material that is still in copyright, Forest & Bird have made it available under a Creative Commons Attribution-NonCommercial 4.0 International licence (CC BY-NC 4.0). This periodical is not available for commercial use without the consent of Forest & Bird. For advice on reproduction of out-of-copyright material from this magazine please refer to our copyright guide.
Forest & Bird has made best efforts to contact all third-party copyright holders. If you are the rights holder of any material published in Forest & Bird's magazine and would like to discuss this, please contact Forest & Bird at editor@forestandbird.org.nz