Page 5 Advertisements Column 3

Waikato Times, Volume 127, Issue 21209, 4 September 1940, Page 5

3301 Misses’ Dress fitted bodice joins a bias flared skirt at a dropped waistline. Made with long or short sleeves. Sizes 12, 14, 16, 18, 20. PRICE 33d) Afternoon or Dinner Dress. Daytime length accents fitted waistline with back sash or bow. Dinner length dress has graceful slender lines. PRICE 1/9 U K ia 3301 w i 3310 IF r i cs a n FRSHIOnS. FDR TJ * SKIS SEW Spring is here w i t h New Fabrics and "Simplicity” Patterns THE NEW WOOLLENS .... 54-inch CREPANA CLOTH—Soft pure wool Crepe-de-chine for Frocks and Coats. Assorted shades. 12/6 yard 54-inch WOOL GEORGETTES—Medium-weight cloth for Spring Ensembles. New tones. 21/6 yard 54-inch SPRING COATlNGS—Assorted new weaves in Teal Blue, Rust, Green, Navy, Brown, Wine. 17/6 yard 54-inch CHEVRON COATlNG—Desirable weight for comfy, smart Coats. Assorted shades. 17/6 yard 54-inch WORSTED SUlTlNGS—Superior qualities for Suits, Costumes, etc. Navy, Brown, Black, Grey. 17/6 19/6 to 29/6 ymrd “Simplicity Patterns YOU DON’T HAVE TO BE AN EXPERT ... A BEGINNER WILL FIND “SIMPLICITY” PATTERNS AS SIMPLE AS ABC TO FOLLOW . . . YOU SIMPLY CAN’T GO WRONG AND WILL ACHIEVE A PROFESSIONAL AIR IN THE WORLD OF DRESSMAKING. “ SIMPLICITY ” PATTERNS ARE EXCLUSIVE IN HAMILTON TO H. & J.C. LTD., AND ARE QUITE INEXPENSIVELY PRICED TOO—FOR SUCH FIRST-CLASS PATTERNS . . \/£ & 1/9 Richly - Coloured SILK WEAVES Exclusive designs, beautifully printed on British Aft. Silk weaves. Floral and Figured patterns for Afternoon and Evening frocks. These exquisite Silks are outstanding in every respect. 36-inch “Monterey” PERSONALISED % Make-up s? THAT IS ALSO A BEAUTY TREATMENT “MONTEREY” IS AS INDIVIDUAL AS YOUR OWN FEATURES, BECAUSE “MONTEREY” CAN DISCERN YOUR C.B.—THAT IS YOUR COSMETIC BLEND. COSMETIC BLEND IS THE SKILFUL SELECTION OF COSMETIC SHADES TO SUIT YOUR COMPLEXION, YOUR HAIR, YOUR EYES ... A COMPLETELY PERSONALISED MAKEUP. Face Powder, Lipstick, Foundation Lotion, Skin Food, Vanishing Cream, Muscle Oil, Cleansing Cream, Face Mask, Acne Pore Cream, Hand Cream, Powder Foundation Cream (Tinted), Cream Rouge. COSMETICS - - - ONE PRICE EACH H. & J. COURT’S Introduce . . . (m \ X' 245 WONDER-LIFT b x BERLEI Brassieres bringing you the NEW IDEA IN SHOULDER CONTROL! SOFT ELASTIC RIBBON IN THE CENTRE, AND SIDE RIBBONS GOING DOWN INSIDE THE BRASSIERE, LIFT THE BUST DIRECTLY FROM UNDERNEATH ! ALL WONDER-LIFT BRASSIERES Give .. . perfect separation ! Adjustability at will without the cut of tight edges into tender flesh ! End . . , Strain and pressure ! Shoulder-strap discomfort I Underarm bulge ! X-234 X-235 We are proud to be first with these new brassieres that lift so wonderfully—separate so naturally—support so skilfully—beautify so easily because of their unique control secret! ALL FITTINGS FREE AT - - - ADDITIONAL FEATURES OF THE THREE NUMBERS SKETCHED ARE... X245 —A diaphragm band to give that ideal new "long line.” Stitched satin section in bust to give the utmost firmness and beauty of contour. Made in Nude lace, for the Medium Bust. Price 15/11 X23s—This most attractive “WonderLift” is designed in gleaming Nude satin and finest net—with which also it is lined throughout. For the Junior Bust. Price 10/6 X234—Made in batiste in the latest Nude tone for the Midget Bust, this brassiere has a half-net lining, doublestrength elastic insert in centre front, and is priced at 7/6. 11. .1. COURT i rf HAMILTON