Page 12 Advertisements Column 2

Waikato Times, Volume 125, Issue 20920, 27 September 1939, Page 12

An amusing story about smoking! The headmaster of a Chiswick (London) boarding-school, according to the famous journalist, Geo. Augustus Sala, who was one of the pupils, announced that if a boy was caught smoking he wouldn’t be caned, but on three alternate days for a week he'd be supplied at dinner-time with a clean clay and half-an-ounce of “ Shag.” “We had very few smokers after that,” said Sala. The taste of tobacco must be acquired, and is worth acquiring, for smoking probably yields more pleasure to its votaries than anything else, and provided the quality of the baccy’s right, smoking won’t do anyone much harm! The trouble is the quality’s so often wrong! Excess of nicotine is responsible for that. The purest tobacco of all is “ toasted,” for toasting frees it, so largely of nicotine. Hence, its innocuousness! The five famous (and only genuine) toasted brands, Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desert Gold are not only the most delightful of all tobaccos but the safest!