Page 4 Advertisements Column 3

Waikato Times, Volume 125, Issue 20906, 11 September 1939, Page 4

Londoners are drinking considerably less beer than they did, but smoking four times as much tobacco—according to the latest statistics. Well, it’s the same story in New Zealand, and the greatly increased demand for the weed is not altogether due to the increase in population. It’s largely attributable to the rate at which we all live now and the rush and hurry of modem life. People crave for something to relieve the nervous tension, and find that tobacco helps considerably. Tiie ever-orowing demand l’or the latter has been far more marked in New Zealand since the introduction of “toasted” which has fairiy captured the public taste and is actually preferred by smokers innumerable to the imported article. ”his is by no means surprising because “toasted” is not only of the very highest grade but so free, comparatively, from nicotine, thanks to toasting, as to be safe for even the heaviest smoker. The five brands, Navy Gut No. 3 (Bulldog), Gut Plug No. *lO (Bullshead), Cavendish, Rivernead Gold and Desert Gold, are as near perfection as tobacco can well be.