NEW ZEALAND FREEZING COMPANY AND THE BUTTER TRADE.

Waikato Times, Volume XXX, Issue 2452, 29 March 1888, Page 2

NEW ZEALAND FREEZING COMPANY AND THE BUTTER TRADE.

(X.Z. Herald.)' Account sales for the butter sold in England for the Frozen Moat Company, with a letter describing its quality and condi tion, have been received in Auckland. We have seen the letter and the account sales. The description given of the quality and character of the butter is of a gratifying nature, as the lot appears to have reached its destination without detriment. The letter says, "The butter is good in quality, mild, opens up fresh, and colour right.'' The writer goes on to say, " We. found that our first sales were the worst, as the buyers did not know the quality of the butter, and though best butter bad fallen in price, our last sales showed an improvement in tone. Indeed, the demand was unlimited. If you can continue to send us similar quality, we can sell any quantity here at the top prioc going, but it is important that we receive regular shipments from you. If you will send us the whole of your make, we can establish your brand upon this market." All this must be very gratifying to the Freezing Company. How to get butter into England 30 that it will "open up fresh" lias been the knotty problem, but the Company appear to hav-e solved it. That dealers should be more eager to purchase on the second day of the sale than on the lirst, although the market hail fallen, speaks well for the system under which the butter was made, a'.'.d the care taken in packing, shipping, etc. The offer to run the whole concern, and " establish the Company's brand," is evidence of the agent's estimate of the quality of the butter. Indeed, everything is flattering except the account sales, which, with freight, and expenses, etc., show a loss of one-fourth of the original cost of the butter. However, having overcome the difficult task in getting a really first-class article into ICngland, the Company must now apply itself to the less difficult, but no less vital, question of bow to produce their commodity at a cost which will enable them to sell it at English ruling prices.