A PRETTY CONCEIT.

Wairarapa Daily Times, Volume XV, Issue 4631, 27 January 1894, Page 3

A PRETTY CONCEIT.

Tho enormous sales of the Waterbury have led firms who do not care for a steady turnover at a legitimate profit to explore the purlieus of tho Continent for cheap inferior " tickers"—ire do not call them watoheswith which to'run the Waterbury.' These possess one virtue only—that of showing the dealer a return of some 150 per cent, on his outlay, That they should keep timo is a matter of no moment, so long as they resemble the Waterbury in outward appearance, 6tyle of casing, otc, with sufficient closeness to deceive a careless or unwary purchaser. Firms doing this often say to us "What do we enro-; we can make five shillings a moro on them then wo can on yours; and as to keeping timo, well, our troubles about that." Buyers requiring roliablo watchei can trust the Waterbury, and tho public requiring tho correct timo should see that they get it, The gents'or ladies' Waterbury, gold filled or in sterling silver, are handsomo, inespensivo, and durable; whilst the nickel varieties arc so well known that, they, require no further recommendation. It is a pretty conceit for here and there a stray trader to think his imports of the " Nebuohadnezznr," the "Millenium," the " Gonbung," or some other specially titled monstrosity, has any effect on the Watorbury market, whilst for every watch he nervously orders over one hundred Waterburys aro always afloat for New Zealand. Tho real strength of the Waterbury lies in its absolute reliability, in other words its absolute refusal to keep anything but the correct time, We sometimes seo" tickers"—we still bar thorn any other title-offered for sale which are really wonderful combinations. Thoy not only exhibit the whcio of the celestial bodies on their facts, but keep time, or profess to,tell you the state of the monoy market, the amount of any partioulnlmombor'a indebtedness at Bellamy's, and the name of tho nest Bank to reconstruct In Australia. The Waterbury does not'do this. It simply keeps correct time and goes on doing so,