The World's Fair.

Wairarapa Daily Times, Volume XII, Issue 3987, 12 December 1891, Page 2

The World's Fair.

Few persons among the population of Victoria will, we premise, hold with Mr Munro's tacit refusal to benefit the colony by arranging for the exhibit of its products in the Great Worlc"s Fair to be held in Chicago early in 1893. We badly require the extension of the comparatively small exchange of products now carried on between Victorian markets particularly, and the markets of the western slope of the American continent. To this end, if the exhibit o£ this country's goods in the World'o Fair were authorised, much good would accrue. At present, the Premier's action resembles the procedure of the hopelessly foolish Conservative merchant who refuses to advertise his wares at all, when his policy should be exactly the reverse. For ourselves we have not tl)3 slightest intention of taking down our sign by curtailing our advertising. This, or any otlnr of the forms of advertising we indulge in is not intended for the people who have already used our medicines. Every bottle sold is the best advertisement the purchaser could have, and in nine cases out cf ten he has told his neighbour. But in the dully increase of our population this writing is for the man or woman who has not yet used or heard of our remedies. Once an article or a pamphlet issued by us reaches the person for whom it is intended, or to whom it is directed, the missive has no doubt made its mark, but indirectly the advertisement goes on forever so to speak, as the ball keeps rolling by the information which passes from neighbour to neighbour or from friend to friend. They all know when they get hold of a good medicine, and a good thing bears being talked about. As a matter of fast we deliver either by post or messenger a copy or our annual pamphlet to every houso to be found in all these Australasian colonies and New Zealand, and this is additional to all the other systems of giving publicity to our wares we adopt. These advertisements all allude in some form or other to the peculiar circumstance that in the possession of the patent for Warner's safe cure we are honoured to become the means, if they only will accept it, of the restoration to normal health of every man or woman suffering from the effects of kidney or liver disease, if Warner's safe remedies are taken by tbeui as' directed. We are happy to know that our various remedies are rapidly becoming as well-known as treacle and brimstone in the days of boyhood, and that, becoming the household medicine, tbey receive in many houses ip the country the place of honor year, ifo kitchen clock.