DO YOU BELIEVE IN ADVERTISING?

Thames Star, Volume VII, Issue 1974, 3 May 1875, Page 2

DO YOU BELIEVE IN ADVERTISING?

Do I believe in advertising ? asks Mr Quad. Certainly I do; I have seen its benefits too often to doubt that it pays big. I remember the case of Cushman right here. He saw an advertisement of '• A dog wanted," and, while crawling under the bed to get hold of one of those numerous canines always to .be found on the premises, he found his new axe, which had been lost three months, half a keg of nails, and enough coal tcflasfc him a week. That wasn't all; he sold the dog for 3dols, stole him back the same night and re-sold him to a stranger for 12 cents. A neighbor of mine once asked my advice about advertising for boarders," and I told him by all means advertise. He insert^ three or lour lines in a daily paper, costing 30 cents or 40 cents, and in two or three days after his house was jam full of boarders. The crowd was composed of his brother's wife and nine children, who learned his address through the advertisement, and if that man wasn't satisfied of the benefit of advertising before he got that family off his hands, then his countenance lied. There is Duneback. He inserted a two-line'advertise-ment, saying he had some choice grapes to sell. rlhe paper was published at 5 o'clock in the evening, and before daylight the next morning every pound of grapes was gone. I understood that they went off in bags during the night, but that makes no difference —I am showing that people read and heed advertisements^ ' :'■ ■■■/" ;