Page 4 Advertisements Column 3

Temuka Leader, Issue 2605, 9 January 1894, Page 4

PRETTY CONCEIT The enormous sales of the Waterbury have led firms who do not care for a steady turnover at a legitimate profit to explore the purlieus of the Continent for cheap inferior "tickers " —we do not call them watches—with which to " run the Waterbury." These possess one virtue only—that of showing the dealer a return of so a? o 150 per cent on his outlay. That they should keep time is a matter of no moment, so long as they resemble th Waterbury in outward appearance, style of casing ; etc. } with sufficient closeness to deceive a careless or unwary purchasere Firms doing this often say to us " What do we care ; we can make five shillings a watch more on them than we can on yours ; and as to keeping time, well, our troubles about that." Buyers requiring reliable watches can trust the Waterbury, and the public requiring the correct time should see that they get it. The gents' or ladies' Waterbury, gold filled or in sterling silver, are handsome, inexpensive, and durable ; whilst the nickel varieties are so well known that they require no further recommendation. It is a pretty conceit for here and there a stray trader to think his imports of the " Nebuchadnezzar," the " Gonbung," or some other specially titled monstrosity, I has any effect'on the Wjite-'bury market, whilst for every watch ho nervously orders over om: h-iimbed Wnterburys aro always alloat for Now Zealand. The real strength of the Waterbury lios in its absolute reliability, in other words its absolute refusal to keep anything but the correct time. Wo sometimes sea " tickers " —wo still bar them any otlier title—offered for salo which are really wonderful combinations. They not only exhibit the whole of the celestial bodies on their faces, but keep time, or profess to, tell you the state of the money market, the amount of any particular member's indebtedness at Bellamy's, and the name of the next bank to reconstruct in Australia. The Waterbury does not do this, It simply keeps correct time, nud gom go tfoiug §q, [