THE PASSING.
THE PROBLEM OF INCREASING COSTS. London’s oldest evening peper (the Globe) has passed away; it has been absorbed by the Pall Mall Gazette. Jn the same way the St. James Gazette was absorbed by the Evening Standard, and the Morning Leader by the Daily News. Abnormal conditions, excessivee cost of newspaper production, and the keenness of competition are given as the reasons for this merger. The Globe never recovered from the Kitchener episode which led to its suppression, and s-o after a long and honorable career it comes to an end. Talking of newspapers, another star has risen in the Fleet Street firmament, which threatens to eclipse, the brilliance of the Northcliffe group. This is the firm of Berry Brothers who recently swallowed the House of Cassel in one gulp, and have now taken over the Field and Queen from Sir Walter Runciman.
The Saturday Review, in the current number, deplores the fact that there is hardly an independent paper left. Certainly the. present Government have made a feature of securing control of many among others the Daily Chronicle, and more recently, the Western Daily Mercury, which has been absorbed by the Government-owned Western Morning News. Taking 100 as the index figure for 1914, expenses by 1920 had increased as follows: Wages 300 Salaries 270 Cost of paper 500 Against this receipts have increased as follows: Sales ■ 192 Advertisement revenue 330 So that it is not surprising that this paper had to surrender to its lusty rival. .A writer in the Westminster Gazette says: “The newspaper to-day is the cheapest article that any man can buy. The amount paid for it frequently does not cover the cost of the white paper on which it is printed. This is not a healthy condition of affairs. It tends to limit the number of newspapers and consequently the expression of different shades of opinion that count for something in public affairs. It must lead to the concentration in fewer hands of the most powerful force in state organia* atiWb" ■ '
Permanent link to this item
Hononga pūmau ki tēnei tūemi
https://paperspast.natlib.govt.nz/newspapers/TDN19210527.2.87
Bibliographic details
Ngā taipitopito pukapuka
Taranaki Daily News, 27 May 1921, Page 8
Word count
Tapeke kupu
338THE PASSING. Taranaki Daily News, 27 May 1921, Page 8
Using this item
Te whakamahi i tēnei tūemi
Stuff Ltd is the copyright owner for the Taranaki Daily News. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International licence (CC BY-NC-SA 4.0). This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Log in