CHEAPER CLOTHES.

Taranaki Daily News, 15 May 1920, Page 11

CHEAPER CLOTHES.

AN M.P.'S SCHEME. Writing under date March 24th a London correspondent states: —One of our ruling excitements at the moment is that of the cheap clothes offer by Mr Mal-laby-Deeley- This gentleman is wellknown for his connection with big financial deals of recent years, chiefly in the matter of London property—as to which he will be remembered as the purchaser from the Duke of Bedford of the Coven t Garden estate, a deal which ran into some millions sterling. Other adventures of this kind also have been associated with Mr. Mallaby-Deeley, but we scarcely expected, and are duly surprised, to find him suddenly and sensationally out to fight the high cost of men's clothing. That, at all events, is the reason he has given us, for his interest in several lodge clothing factories, his opening of a tailor' 9 shop on the Strand, and his offer to all and sundry of suits at £2 17s 6d and £4 17a 6d, as against the 10 to 15 guineas of tho current West End rates. The result is a phenomenal rush of Londoners; long queus upon the Strand pavement, policemen controlling the excitement, and Mr Mallaby-Deeley's shop altogether one of the attraction# of the town. He himself is unmoved by a demand for clothes which ntuat be as gall and wormwood to all the other thousands of London tailors. He says 'he will set up as many clothing factories and employ as many hands as May 'be needed to prove he is right when he says that clothes are at a ridiculously fictitious price, and they can be supplied at quite reasonable rates, and that the contrary claim by the tailors of London is part of a huge and unconscionable schenie of profiteering.