"SCIENCE Of BUSINESS."

Taranaki Daily News, 13 February 1918, Page 5

"SCIENCE Of BUSINESS."

LECTURE BY MR. W. HUDSON. The meeting held at the Good Templar Hall last night under tJhe auspices of the New Plymouth Chamber of Commerce, at which Mr. W. Sheldon, Australasian organiser of the Sheldon Institute of Business Science, igave an address on the "Seience of Business," did not draw a very large attendance. Mr. A. Mcliardy, chairman of the Chamber of Commerce, presided, and in introducing the speaker expressed, regret at the smallness of the attendant. Mr. Hudson said there were certain laws of efficiency underlying tie conduct of business, and though he made no claim to understand the technique of any particular business better than those who were engaged in it, lie felt quito justified in speaking of the laws of efficiency which underlie all business conduct. He then proceeded to relate the early history of the Sheldon Institute of Business Science, which originated in America some 1C years ago. Some business men of 'Dunedin had invited the speaker and Mr. Andrew Deer (the governing director of the Institute for Australasia) to New Zealand months ago to explain the objects of i lie Institute to them- Since that time business science study circles had been formed in all the chief towns of the t dominion. The idea was for students to study the underlying law of efficiency in their homes, ami meet together periodically to hear a lecture from a representative of the Institute on the lesson they had been studying. The gi'eat aim of the Institute was to make a man a •'four-square'' . man. Whatever ability men had was capable of development. The lecturer then proceeded, using the blackboard freely, to impress his points, to illustrate the means for the thorough development of business' ability. He said the best ability for business was reliability, and propounded the belief that ''lie profits most who serves the best." Tn addition to ability and reliability, however, he claimed that what he called "stickability," or endurance, was an essential, and, finally, the successful man must be a man of action. Such a man would be a success independent of his particular line of effort. He then proceeded to impress the importance of the application of commercial logic to business propositions. Tie followed that up with a reference to the necessity for the ability to analyse the characters of one's business patrons. The lecturer dealt in detail with the means for the development of the characteristics regarded as essential to business success The Sheldon Institute of Business Seience provided the menus for such development, and (he speaker ur«cd the formation of a business science studv circle in New Plymouth A vote of thanks was accorded to the lecturer on the motion of Mr. W. ,T. Penn.