Page 4 Advertisements Column 3

Taranaki Daily News, 18 October 1917, Page 4

Underskirts That Please by reason of their dainty, attractive styles, their superior qualities and their excellent workmanship. SEE WHITE'S SPECIAL DISPLAY OF THESE SUPERIOR GARMENTS The newest ideas are shown IN SATEENS—SATIN ' AND SlLK—black and all favourite colours at 6/6 to 49/6 each. Also IN LONGCLOTH—Iace trimmed and embroidery trimmed —in. exclusive effects and reliable qualities. Prices 4/11 to 25/Ideal underskirts suitable to wear wjth the short full skirts to give them the flared effect so necessary for present styles— ORDER BY MAIL if you cannot call—we guarantee Wtw faction. White 8 Sons Direct Importers Vew Plymouth. Boa 22 New Plymouth Sept. 10, 1917. Dear Mr. Goodvalue, iPrice is the deciding factor providing the quality is equal. Quality is remembered < long after the price is forgotten. These ate old adages in the business world. Something better Would be the article which wiled to mind QUALITY AND PRICE —say "When you notice the quality you're astonished at the price." Yet it pays. Quality pays. Your suit or costume shall be made from cloth of the first quality The dye shall be guaranteed—The wearing properties of the best. It shall be cut with experience—sewn with patience, fitted with care—and sold for service. Yet the prices are lower because of cur efficient b..ying, systematic working and cash on delivery. We are ready to «erve you. THE MODERN TAILORS, LIMITED, Stratford and New Plymouth. Why Cocker's Tailoring i§ Pre-Eminent AIM Quality and Reliability REPUTATION Taranaki-Wide H. COCKER, High-class Tailor and Costumier, DEVON STREET, NEW PLYMOUTH

WISHES WOX'T FILL A SACK. To wish that you had done something tos sftV? your child suffering from INFANTILE PARALYSIS is of no avail, but you muy prevent it in others by the simple use of DINGO EUCALYPTUS. Recommended as the strongest antiseptic, four times stronger than otrbolie Obtainable from *ll ohrairts