Page 4 Advertisements Column 3

Taranaki Daily News, 4 October 1917, Page 4

Tussore Silks At Fre-War Prices. Without a doubt Tussore is the most durable of all silks of modern looming. Possessing a Strength of Fibre that ordinary Silks do not possess. We are in the fortunate position of holding splendid stocks of Tussore silks at pre-war prions, and ladies are advised to lose no time in securing suppiie# while these stocks last. ' Ideal for coat frocks and all kinds of ladies' and children's wear. ) Finest grade in wide widths at 3/9, 4/6, 4/11 5/11,6/6. White § Sons Direct Importers, New Plymouth.

Box 22 New Plymouth Sept. 10, 1017. Dear Mr. Goodvalue, iPrice is the deciding factor providing the quality is equal. Quality is remembered long efter the price is forgotten. These are old adages in the business world. Something better would be the article which calied to mind QUALITY AND PRICE —say "When you notice the quality you're astonished at the price." Yet it pays. Quality pays. Your suit or costume shall be made from cloth of the first quality The dye shall Be guaranteed—The wearinp properties of the best. It shall be cut with experience—sewn with patience, fitted with care—and sold for service. Yet the priceß are lower because of our efficient buying, systetnatio vorjgsg and cash on „ s?e axe ready to save youj 4 Li LJ THE MODERN TAILORS, LIMITED, Stratford and New Plymouth.

Why Cocker's Tailoring is Pre-Eminent AIMQuality and Reliability REPUTATION—-Taranaki-Wide H. COCKER, High-class Tailor and Costumier, DEVON STREET, NEW PLYMOUTH. The beauty of pearly white teeth may be preserved from childhood to old age by using "OZO" TOOTH POWDER. Id net tin evemrlutia.